{"id":3521,"date":"2019-12-24T07:06:00","date_gmt":"2019-12-24T07:06:00","guid":{"rendered":"https:\/\/azoora.com\/blog\/?p=3521"},"modified":"2020-01-11T10:14:43","modified_gmt":"2020-01-11T10:14:43","slug":"top-7-tools-for-social-media-content-creation","status":"publish","type":"post","link":"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/","title":{"rendered":"Top 7 Tools for Social Media Content Creation"},"content":{"rendered":"\n<p>In the competitive social space, compelling content is key. It\u2019s the way to get people excited about your brand.<\/p>\n\n\n\n<p>But exceptional B2B social media content doesn\u2019t just happen. If you see a B2B campaign that\u2019s consistently triumphant in social, chances are they\u2019re using the right tools to create content that converts.<\/p>\n\n\n\n<p>The use of content creation tools, has quite a few advantages. They can help you streamline the process for your writers, they help save time, and even can reduce or eliminate the need for outside help from content creation agencies and graphic design firms. With more and more of your competitors jumping into the social space, it\u2019s important to make social media content creation as easy and efficient as possible.<\/p>\n\n\n\n<p>Here are the <strong>Top 7 content creation tools<\/strong> to <strong>enhance <\/strong>your <strong>social media campaigns<\/strong>.<\/p>\n\n\n\n<h2><strong><a href=\"https:\/\/evernote.com\/\">1. Evernote<\/a><\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"3523\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/evernote\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote.png\" data-orig-size=\"1024,500\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Evernote\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote-300x146.png\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote-1024x500.png\" loading=\"lazy\" width=\"1024\" height=\"500\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote-1024x500.png\" alt=\"\" class=\"wp-image-3523\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote.png 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote-300x146.png 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Evernote-768x375.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Chances are you\u2019ve heard of&nbsp;<a href=\"https:\/\/evernote.com\/\">Evernote<\/a>, which has gained a reputation as&nbsp;<em>the<\/em>&nbsp;premiere note-taking app and productivity tool. B2B marketers looking to streamline their social campaigns will find it especially useful.<\/p>\n\n\n\n<p>Evernote lets you store ideas, research, and take quick notes in a user-friendly format. When you add items\u2014which can take virtually any form, such as text, audio, pictures, or screenshots\u2014you can tag them, saving you time in locating them later. Add-ons like the Web Clipper allow you to add pieces of content to your Evernote notebook as you browse the web and conduct your regular research.<\/p>\n\n\n\n<p>If you keep up with blogs, video content, and other resources in your industry, Evernote is a great way to organize bits and pieces of useful information as inspiration for your social campaigns. Whether you are collecting ideas that you\u2019ll add to your social content calendar, jotting down ideas for social posts, or gathering information across the web that will help you put together a data-driven whitepaper or special report for your leads, Evernote can help.<\/p>\n\n\n\n<h2><strong><a href=\"https:\/\/www.canva.com\/\">2. Canva<\/a><\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"3528\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/canva\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Canva.jpg\" data-orig-size=\"660,336\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Canva\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Canva-300x153.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Canva.jpg\" loading=\"lazy\" width=\"660\" height=\"336\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Canva.jpg\" alt=\"Canva\" class=\"wp-image-3528\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Canva.jpg 660w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Canva-300x153.jpg 300w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.canva.com\/\">Canva<\/a>&nbsp;is yet another drag-and-drop image creation tool, but one that\u2019s exceptionally intuitive for the busy B2B marketer. With Canva, your images can look like professionally designed social media content in a matter of minutes.<\/p>\n\n\n\n<p>It\u2019s very easy to select your templates, pick your colors, and add some professional stock images or logos to your messages. Your text will look beautiful as well, with a number of eye-catching fonts to choose from. When you\u2019re all done, you\u2019ll have images that will capture the interest of your social prospects on the likes of Facebook and Google+.<\/p>\n\n\n\n<h2><strong><a href=\"https:\/\/evernote.com\/skitch\/\">3. Skitch<\/a><\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"3525\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/skitch\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch.png\" data-orig-size=\"1200,630\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Skitch\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch-300x158.png\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch-1024x538.png\" loading=\"lazy\" width=\"1024\" height=\"538\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch-1024x538.png\" alt=\"\" class=\"wp-image-3525\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch-1024x538.png 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch-300x158.png 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch-768x403.png 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Skitch.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>From the great people behind Evernote comes&nbsp;<a href=\"https:\/\/evernote.com\/skitch\/\">Skitch<\/a>, a very useful image annotation app.&nbsp; Skitch is simple: add visual elements, such as arrows and textboxes, to your content. This can help to call out certain parts of your text, such as an important step in a series of instructions, or to clarify an on-screen process for software.<\/p>\n\n\n\n<p>A B2B company that walks their customers through a complex process or makes it more intuitive is one that will be talked about\u2014and a tool like Skitch can help achieve that brand recognition for you.<\/p>\n\n\n\n<h2><strong><a href=\"https:\/\/infogr.am\/\">4. infogr.am<\/a><\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"3526\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/infogr-am\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Infogr.am_.jpeg\" data-orig-size=\"571,357\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Infogr.am\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Infogr.am_-300x188.jpeg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Infogr.am_.jpeg\" loading=\"lazy\" width=\"571\" height=\"357\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Infogr.am_.jpeg\" alt=\"\" class=\"wp-image-3526\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Infogr.am_.jpeg 571w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Infogr.am_-300x188.jpeg 300w\" sizes=\"(max-width: 571px) 100vw, 571px\" \/><\/figure>\n\n\n\n<p>We\u2019ve covered several infographic-creation tools already, but there\u2019s one more that deserves special mention:&nbsp;<a href=\"https:\/\/infogr.am\/\">infogr.am<\/a>.<\/p>\n\n\n\n<p>The special emphasis of infogr.am is the creation of great-looking charts and graphs for your visual content. Use this tool to make your data \u201cpop\u201d and create an immediate impression with your social leads.<\/p>\n\n\n\n<p>After choosing your template, add your data, and within just a few clicks, watch it turn into beautiful visuals. The charts infogr.am creates look better than the stock charts created by Microsoft Excel, and they\u2019re perfect for inserting into infographics, sharing via social, or embedding in your other marketing collateral. Finishing your infographic design is easy, and the final product is an attention-grabbing piece ready to engage your prospects.<\/p>\n\n\n\n<h2><strong><a href=\"http:\/\/piktochart.com\/\">5. Piktochart<\/a><\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img data-attachment-id=\"3527\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/piktochart\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Piktochart.png\" data-orig-size=\"669,357\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Piktochart\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Piktochart-300x160.png\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Piktochart.png\" loading=\"lazy\" width=\"669\" height=\"357\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Piktochart.png\" alt=\"\" class=\"wp-image-3527\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Piktochart.png 669w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Piktochart-300x160.png 300w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/><\/figure><\/div>\n\n\n\n<p>Visual content is all the rage, and is essential in B2B\u00a0social media marketing. One of the best forms of lead-generating visual content is infographics, and\u00a0<a href=\"http:\/\/piktochart.com\/\">Piktochart<\/a>\u00a0is a great way to create stunning examples.<\/p>\n\n\n\n<p>Piktochart is a dream for marketers without a graphic design background\u2014the app makes it easy to create infographics with its drag-and-drop interface. Simply select the template you want, drop in the text and images, and edit every aspect of the graphic with just a few clicks.<\/p>\n\n\n\n<p>With Piktochart, you can serve up powerful, relevant content to leads who want the information you\u2019re sharing\u2014and you can share it in such places as LinkedIn and Google+, building the social respectability of your brand.<\/p>\n\n\n\n<h2><strong><a href=\"https:\/\/polldaddy.com\/\">6. PollDaddy<\/a><\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"3524\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/polldaddy\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/PollDaddy.jpg\" data-orig-size=\"750,500\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"PollDaddy\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/PollDaddy-300x200.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/PollDaddy.jpg\" loading=\"lazy\" width=\"750\" height=\"500\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/PollDaddy.jpg\" alt=\"\" class=\"wp-image-3524\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/PollDaddy.jpg 750w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/PollDaddy-300x200.jpg 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>Tapping into the minds and hearts of your prospects, even in B2B marketing, is essential to creating content that will drive conversions. Enter&nbsp;<a href=\"https:\/\/polldaddy.com\/\">PollDaddy<\/a>, an app that lets you survey your prospects to gain invaluable knowledge to drive your social marketing.<\/p>\n\n\n\n<p>PollDaddy is simple. First, type in the questions for your survey and all possible answers. You can choose from different answer types, such as text or multiple choice, giving your leads and customers flexibility in sharing their thoughts. Then, make your survey look great by adding your logo and other visual elements. Finally, share the survey with your leads to collect the invaluable information they\u2019ll provide.<\/p>\n\n\n\n<p>PollDaddy can help your social campaigns in two huge ways: you can share the poll link on networks such as Facebook and Twitter (not to mention via email and your corporate website), and you can gain insights that can inform your social media content strategy. Polling your leads through PollDaddy is a smart way to get to know your audience.<\/p>\n\n\n\n<h2><a href=\"https:\/\/getstencil.com\/\"><strong>7. <\/strong>Stencil (GetStencil)<\/a><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-attachment-id=\"3530\" data-permalink=\"https:\/\/azoora.com\/blog\/design\/top-7-tools-for-social-media-content-creation\/attachment\/stencil\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil.png\" data-orig-size=\"940,500\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Stencil\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil-300x160.png\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil.png\" loading=\"lazy\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil.png\" alt=\"\" class=\"wp-image-3530\" width=\"582\" height=\"310\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil.png 940w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil-300x160.png 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Stencil-768x409.png 768w\" sizes=\"(max-width: 582px) 100vw, 582px\" \/><\/figure>\n\n\n\n<p>The\u00a0Stencil App\u00a0is an amazing online image creation tool. Both easy to use and extremely powerful, this is a web-based image designing\u00a0tool is made for professionals keeping amateurs in mind.<\/p>\n\n\n\n<p>With Stencil, you can create any kind of visual content such as Facebook covers, Blog banners,\u00a0E-book\u00a0templates and covers, Pinterest\u00a0pins, Infographics and many more are kind of designs you can think of.<\/p>\n\n\n\n<p><a href=\"https:\/\/getstencil.com\/\">Stencil<\/a> offers\u00a0more than 1.4 million photos to act as your social media image backgrounds, as well as 1 million icons and other illustrations. It eliminates the time you would spend chasing the perfect image to go with your status update. You just have to search within the platform itself.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p><em>What\u2019s your go-to site to make content creation more intuitive and powerful?<\/em><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>In the competitive social space, compelling content is key. It\u2019s the way to get people excited about your brand. But exceptional B2B social media content doesn\u2019t just happen. If you see a B2B campaign that\u2019s consistently triumphant in social, chances are they\u2019re using the right tools to create content that converts. The use of content [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3522,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[85,95],"tags":[86,153,48],"jetpack_featured_media_url":"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Top-7-Tools-For-Social-Media-Content-Creation.jpg","jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p7FQPL-UN","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/3521"}],"collection":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/comments?post=3521"}],"version-history":[{"count":1,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/3521\/revisions"}],"predecessor-version":[{"id":3531,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/3521\/revisions\/3531"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/media\/3522"}],"wp:attachment":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/media?parent=3521"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/categories?post=3521"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/tags?post=3521"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}