{"id":3671,"date":"2019-12-30T07:25:00","date_gmt":"2019-12-30T07:25:00","guid":{"rendered":"https:\/\/azoora.com\/blog\/?p=3671"},"modified":"2020-01-14T07:44:07","modified_gmt":"2020-01-14T07:44:07","slug":"why-animation-matters-in-app-design-and-how-to-use-it","status":"publish","type":"post","link":"https:\/\/azoora.com\/blog\/design\/why-animation-matters-in-app-design-and-how-to-use-it\/","title":{"rendered":"Why Animation Matters in App Design, and How to Use it?"},"content":{"rendered":"\n

When it comes to creating an app that people love using, one thing to prioritise is user experience design\u2013or UX. UX design considers the user\u2019s experience when using your app: how they interact with it, move through it, and perceive the entire encounter is perceived upon the design of the UX. UX design trends come and go, and one that is popular right now is animation.<\/p>\n\n\n\n

Animation in UX design isn\u2019t the same as animation in cartoons or ads. Instead, using animation in app design helps users better understand what effects their actions have, and it makes using an app easier and more enjoyable. Here you\u2019ll learn more about what animation is in app design, and how you should use it to improve your app\u2019s UX.<\/p>\n\n\n\n

So, What is Animation?<\/strong><\/h3>\n\n\n\n

Animation in UX terms is sometimes called motion design. With animation, you incorporate movement into the usage of the app. This means that lists can scroll, screens can swipe, and buttons can compress when tapped (etc.) Animation doesn\u2019t just make the usage of an app more interesting or delightful. It also makes the experience of using the app more intuitive and logical, which helps a user easily learn how to use your app effectively.<\/p>\n\n\n\n

How Can Animation Help?<\/strong><\/h3>\n\n\n\n

When you incorporate animation into your UX design, it can be used to help improve your app in a variety of ways. Some ways that animation can help include:<\/p>\n\n\n\n

  • Directing a user\u2019s focus to where they should be looking next<\/li>
  • Transitioning a user from one screen to the next, or one activity to the next<\/li>
  • Hinting at the next action the user should take<\/li>
  • Making it feel like a person is actually manipulating objects on a screen, so that they feel directly engaged with and connected to your app<\/li>
  • Creating a delightful aesthetic that\u2019s pleasing to watch and encourages more usage<\/li>
  • Pulling focus to the most important aspects of a screen and distracting the user from the less important aspects<\/li><\/ul>\n\n\n\n

    How to Incorporate Animation into Your UX if You\u2019re Building an App<\/strong><\/h3>\n\n\n\n

    If you\u2019re building or improving an app for your company, you should consider incorporating animation into your UX design. Here are some ways you can start incorporating animation:<\/p>\n\n\n\n

    • Give users feedback when they take action.<\/strong>\u00a0Consider including animation when a user does something they\u2019re supposed to do with your app, so they know they\u2019ve done something right.<\/li>
    • Incorporate animated transitions when moving between screens or activities.<\/strong>\u00a0If there are multiple steps or processes that a user will take when using your app, consider moving them between these steps with animation, so it\u2019s very clear that they are going through a transition.<\/li>
    • Direct your user\u2019s focus.<\/strong>\u00a0If there is a button a user needs to press for a \u2018next step\u2019 to fulfil a multi-step process, use animation and movement to call attention to that next step. Have a button shake, move, or light up so a user knows they need to press it, or have a page jump down to the next link to click in order to guide users along their path through your app.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"

      When it comes to creating an app that people love using, one thing to prioritise is user experience design\u2013or UX. UX design considers the user\u2019s experience when using your app: how they interact with it, move through it, and perceive the entire encounter is perceived upon the design of the UX. UX design trends come and […]<\/p>\n","protected":false},"author":2,"featured_media":3672,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[102,85,193],"tags":[93,103,86,112,111],"jetpack_featured_media_url":"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2020\/01\/Animation-in-App-Design.gif","jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p7FQPL-Xd","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/3671"}],"collection":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/comments?post=3671"}],"version-history":[{"count":1,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/3671\/revisions"}],"predecessor-version":[{"id":3673,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/3671\/revisions\/3673"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/media\/3672"}],"wp:attachment":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/media?parent=3671"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/categories?post=3671"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/tags?post=3671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}