{"id":6126,"date":"2021-04-06T11:56:00","date_gmt":"2021-04-06T11:56:00","guid":{"rendered":"https:\/\/azoora.com\/blog\/?p=6126"},"modified":"2021-04-07T12:08:15","modified_gmt":"2021-04-07T12:08:15","slug":"font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis","status":"publish","type":"post","link":"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/","title":{"rendered":"A new variable font for free which reveals the full horror of Climate Crisis"},"content":{"rendered":"\n<p>Finnish newspaper Helsingin Sanomat has developed&nbsp;<a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\">a variable font<\/a>, that is designed to make the effects of human-driven climate change tangible in a simple graphical form.<\/p>\n\n\n\n<p>Whereas most type designers use variable font techniques to embed a range of weights in a single font file, the team \u2014 lead by Helsingin Sanomat\u2019s art director Tuomas J\u00e4\u00e4skel\u00e4inen, and typographer Eino Korkala \u2014 used the technique to \u201cmelt\u201d the typeface.<\/p>\n\n\n\n<figure><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/396674905\" width=\"640\" height=\"360\" allowfullscreen=\"\"><\/iframe><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>In the design process, we tried out countless letter shapes and styles, only to find that most of them visualized the disaster right in the earliest stages of the transformation. That\u2019s something we wanted to avoid because unlike a global pandemic, climate change is a crisis that sneaks up on us.<\/p><\/blockquote>\n\n\n\n<p><em>\u2014 Tuomas J\u00e4\u00e4skel\u00e4inen<\/em><\/p>\n\n\n\n<p>The default typeface represents the volume of Arctic sea ice in 1979 (when records began). It\u2019s a rather beautiful, chiseled, chunky sans-serif, with cut-aways that open up counters to give it a modern appeal. As you move through the years towards 2050 the shapes appear to melt away, to the point that they\u2019re barely legible.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6128\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-01\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01.jpg\" data-orig-size=\"1856,1392\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-01\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-300x225.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-1024x768.jpg\" loading=\"lazy\" width=\"1024\" height=\"768\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-1024x768.jpg\" alt=\"\" class=\"wp-image-6128\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-1024x768.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-300x225.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-768x576.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01-1400x1050.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-01.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6129\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-02\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02.jpg\" data-orig-size=\"1856,990\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-02\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-300x160.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-1024x546.jpg\" loading=\"lazy\" width=\"1024\" height=\"546\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-1024x546.jpg\" alt=\"\" class=\"wp-image-6129\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-1024x546.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-300x160.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-768x410.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02-1400x747.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-02.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Set the scale to 2021 and you\u2019ll see an already dramatic loss of Arctic sea ice, and the resulting desalination of the ocean.<\/p>\n\n\n\n<p>As depressing as these outlines are, they aren\u2019t an estimate. The typeface\u2019s outlines precisely match real data \u2014 there was an unexpected uptick in Arctic sea ice in 2000, and that\u2019s reflected in the font.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6130\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-03\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03.jpg\" data-orig-size=\"1856,990\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-03\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-300x160.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-1024x546.jpg\" loading=\"lazy\" width=\"1024\" height=\"546\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-1024x546.jpg\" alt=\"\" class=\"wp-image-6130\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-1024x546.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-300x160.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-768x410.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03-1400x747.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-03.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>The historical data is taken from the NSIDC (The US National Snow and Ice Data Center) and the predictive data comes from the IPCC (The Intergovernmental Panel on Climate Change).<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>We hope that using the font helps people see the urgency of climate change in a more tangible form \u2013 it is a call for action.<\/p><\/blockquote>\n\n\n\n<p><em>\u2014 Tuomas J\u00e4\u00e4skel\u00e4inen<\/em><\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>You can\u00a0<a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\">download the font for free<\/a>, for personal or commercial work.<\/p><\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6131\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-04\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04.jpg\" data-orig-size=\"1856,1312\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-04\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-300x212.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-1024x724.jpg\" loading=\"lazy\" width=\"1024\" height=\"724\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-1024x724.jpg\" alt=\"\" class=\"wp-image-6131\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-1024x724.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-300x212.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-768x543.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04-1400x990.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-04.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6132\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-05\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05.jpg\" data-orig-size=\"1856,1073\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-05\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-300x173.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-1024x592.jpg\" loading=\"lazy\" width=\"1024\" height=\"592\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-1024x592.jpg\" alt=\"\" class=\"wp-image-6132\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-1024x592.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-300x173.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-768x444.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05-1400x809.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-05.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6133\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-06\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06.jpg\" data-orig-size=\"1856,1196\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-06\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-300x193.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-1024x660.jpg\" loading=\"lazy\" width=\"1024\" height=\"660\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-1024x660.jpg\" alt=\"\" class=\"wp-image-6133\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-1024x660.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-300x193.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-768x495.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06-1400x902.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-06.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kampanjat.hs.fi\/climatefont\/index.html\"><img data-attachment-id=\"6134\" data-permalink=\"https:\/\/azoora.com\/blog\/fonts\/font-a-new-variable-font-which-reveals-the-full-horror-of-climate-crisis\/attachment\/climate-crisis-font-07\/#main\" data-orig-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07.jpg\" data-orig-size=\"1856,1073\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"climate-crisis-font-07\" data-image-description=\"\" data-medium-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-300x173.jpg\" data-large-file=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-1024x592.jpg\" loading=\"lazy\" width=\"1024\" height=\"592\" src=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-1024x592.jpg\" alt=\"\" class=\"wp-image-6134\" srcset=\"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-1024x592.jpg 1024w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-300x173.jpg 300w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-768x444.jpg 768w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07-1400x809.jpg 1400w, https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font-07.jpg 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Finnish newspaper Helsingin Sanomat has developed&nbsp;a variable font, that is designed to make the effects of human-driven climate change tangible in a simple graphical form. Whereas most type designers use variable font techniques to embed a range of weights in a single font file, the team \u2014 lead by Helsingin Sanomat\u2019s art director Tuomas J\u00e4\u00e4skel\u00e4inen, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6127,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[85,6,8],"tags":[86,27,55,57,16],"jetpack_featured_media_url":"https:\/\/azoora.com\/blog\/wp-content\/uploads\/2021\/04\/climate-crisis-font.jpg","jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p7FQPL-1AO","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/6126"}],"collection":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/comments?post=6126"}],"version-history":[{"count":2,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/6126\/revisions"}],"predecessor-version":[{"id":6136,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/posts\/6126\/revisions\/6136"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/media\/6127"}],"wp:attachment":[{"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/media?parent=6126"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/categories?post=6126"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/azoora.com\/blog\/wp-json\/wp\/v2\/tags?post=6126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}